working in an agency. (briefs)

Many designers would prefer a written brief over a verbal one because in a sense half of the job is already done with a written one, all you will have to do as a designer is bring there brief to life. Were as with a verbal brief it is down to you to gather the infomation through a conversation(s) with the client demanding the things you want/need to know to begin your design process. This can prove very difficult if the client is unclear with what they want and struggles to hold a conversation. With all briefs it is good to create a proposal which you feel would be more successful than the one stated in the brief, this gives the client another option because not always will they know what they actually want themselves.