general work skills. (a) proofs and press passes

Press pass is the process of studying the quailty of the prints against the proofs. This invovles checking a range of different aspects to make sure it is perfect and reflects what you created on screen well. To amend any problems you would have to speak with the press minders who would be able to fix the issues you have. A lot of designers choose not to get involved with the printing side of things and just create the artwork, because it can be very time consuming . To make sure what you have created looks its best, you are recommended to visit the printers as the work is being printed, then you can study the prints as they are being printed and be there if anything goes wrong and needs adjusting.